Social media have led to paradigm shifts in the ways we communicate, collaborate, consume, and create information. Such technology allows virtually anyone to disseminate information to a global audience almost instantaneously. A new level of connectedness among peers adds new ways for the usage and consumption of media and new forms of collaboration in organizations, markets and society. This track addresses social media and digital collaboration, particularly when they intersect. We invite research that offers fresh theoretical perspectives and novel empirical insights on ways of organizing and collaborating enabled by social media. We also invite studies that focus on different contexts of social media use and digital collaboration, examining both positive and negative consequences. We welcome research that uses a variety of methods to examine such phenomenon.
The track does not cover topics related to the use of social media in the context of crowdfunding, crowdsourcing or the sharing economy. Authors of such papers should submit their work to the P2P and Crowd Markets Track